Visual Analytics & Heat Maps

Both our Asset Tracking and Retail Visitor Traffic applications utilize visual data, depicting graphs or animated sequences delineated by specific time periods.


Visual Analytics

The visual data is color coded to represent density of the population. The data can be animated to play, pause or stop to further illustrate visitor traffic and patterns over specific time periods.

Our Indoor Map Platform will display your data against retail, museum or warehouse floor layouts in order to determine what areas of your facility attract the largest volume of visitors and what they’re interested in. You can see which area is a hot zone and which area is a cold zone. You can then use this data to determine the monthly rent or where to put your promotions and events.